Julie Schill

You made a freebie. People downloaded it. The list grew. And somewhere between "this is working" and "why isn't anyone booking calls," you started suspecting the problem might be your offer, your pricing, your niche, your email sequence — basically anything except the lead magnet itself. It's the lead magnet. Specifically, it's the order in which you built it. You built the freebie before you built the offer — because the freebie felt safer. It didn't require you to put a number on your...

Stop letting a blank page stall your program launch. Here's exactly how to write a functional medicine sales page that enrolls the right patients 24/7.

Stop selling appointments. Here's how to package your functional medicine expertise into one signature program that sells — without reinventing your pitch every time.